Rod-N-Bobb’s Inc.

Rod-N-Bobb's Incorporated is a family owned fishing tackle and supply company located in Eau Claire, Wisconsin. Founded in 1992, the Rod-N-Bobb's name has been synonymous with quality fishing products. A leader in both the night fishing and day fishing markets, our company takes a tremendous amount of pride in our innovative product lines. It is our forward thinking mindset that has driven Rod-N-Bobb's to launch a number of new products over the years.

Zoneloc is a highly innovative multi-patented hook design that is a true breakthrough when it comes to hook-up ratio and fish retention. There are three new main features that support this breakthrough. It's in the Bend!

The Original Glow Bobber we took the traditional red and white round bobber and brought it into the modern age by making it light up when it contacts water! The Original Glow Bobber offers 30+ hours of in-the-water battery light!

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